A look back at the moments that mattered in 2015

Well, that’s another one in the books. 2015 was certainly an interesting year in the world of mobile. With the device launches from Apple, Samsung and others which had broad ...
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Four reasons why SMS is going through a resurgence

If SMS could speak for itself, it would probably utter the same words immortalised by Mark Twain more than 100 years ago: “reports of my death are greatly exaggerated”.
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Mobile engagement highlights from World Travel Market Conference and Exhibition

More than 50,000 travel industry professionals descended on London last week for one of the travel industry’s key events, World Travel Market Exhibition and Conference. As one of ...
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Five stats that prove the omni-channel engagement trend is too big for your business to ignore

Remember the days when your website simply housed basic information about your business, such as opening hours, contact details and locations? Those days are over.
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Four Reasons Why Marketers must Add Mobile Messaging to their Black Friday Strategy

It’s that time of the year again. Keen shoppers are starting to eagerly await all the great deals they can get their hands on over Black Friday and Cyber Monday. What started as a ...
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Mobile messaging to the publishing industry’s rescue?

Originally Published in Telemedia
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