RCS vs Apps: a fight to the death?

“If we can get to the point where most people have a native RCS app on their phones, it will offer a simplified process of engaging. It will be so much easier than downloading ...
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The key to customer engagement: RCS or corporate app?

"Brands are having to look at new ways to create mass engagement with audiences. Mobile has become an effective, immediate and engaging alternative form of communication ...
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mGage Celebrates 20 Years in Business

In 2019, mGage is delighted to celebrate 20 years in the mobile messaging industry. Today, we are recognized as one of the largest domestic and global mobile messaging ...
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ShopTalk 2019 – Why Mobile Matters

This year’s ShopTalk event did not disappoint as over 8,000 attendees converged to learn and collaborate about everything within the retail and eCommerce ecosystem. There was a ...
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5 Best Practices When Building Your SMS Subscriber List

One of the key factors determining the success of your text messaging campaigns is ensuring you build a healthy subscriber list.  We get a lot of questions asking the best ways ...
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Here’s the Why and How for 10-Digit Long Codes

It’s no secret that spammers are infiltrating customers’ mobile messaging experiences. Chances are it’s happened to us all. This is happening due to shared short codes, a ...
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