SMS vs. Email: Debunking the Myths

A practical and impactful communication strategy is a critical factor in influencing a consumer's buying decision and loyalty to a brand. It's no secret that many businesses ...
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Mobile Ecosystem Forum

MEFTV speaks to Nick Millward, VP Europe for mobile engagement specialists mGage during MWC 2019, where he explains their view on mobile messaging and especially how RCS may ...
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RCS vs Apps: a fight to the death?

“If we can get to the point where most people have a native RCS app on their phones, it will offer a simplified process of engaging. It will be so much easier than downloading ...
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The key to customer engagement: RCS or corporate app?

"Brands are having to look at new ways to create mass engagement with audiences. Mobile has become an effective, immediate and engaging alternative form of communication ...
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mGage Celebrates 20 Years in Business

In 2019, mGage is delighted to celebrate 20 years in the mobile messaging industry. Today, we are recognized as one of the largest domestic and global mobile messaging ...
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ShopTalk 2019 – Why Mobile Matters

This year’s ShopTalk event did not disappoint as over 8,000 attendees converged to learn and collaborate about everything within the retail and eCommerce ecosystem. There was a ...
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