Text Coupons are the Key to Unlocking Your Holiday Mobile Messaging Campaign

Mobile offers are an ideal way to drive online and in-store sales because your potential customer is never too far away from their phone. This explains why more people visit ...
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The Power of Mobile Coupons

The history of the coupon traces back to 1887, when Asa Candler offered free tickets for Atlanta residents to try his new beverage. Its name? Coca-Cola. An estimated ...
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Differentiation for Retail brands is still possible

Everybody we know owns a mobile phone and uses it incessantly, almost obsessively, to do pretty much everything, wherever they might be. I don’t consider myself a mobile ...
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Google Click-to-Text Shows Value of SMS in Digital Marketing

The recent growth of Google’s advertising has been largely fueled by mobile ads. eMarketer projects that Google’s net mobile advertising revenues will grow from $16.27 billion in ...
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